Sponsored editorial, done right
Pay independent creators for honest sponsored coverage.
StoryStacked is a marketplace where DTC brands book sponsored editorial with Substack writers, podcasters, regional bloggers, and niche influencers. Every placement is FTC-disclosed. Creators keep final editorial control.
For brands
Real audiences. Real voices. Real disclosure.
Browse a curated directory of vetted creators with transparent menus. Pick a content product, send a brief, and funds stay in escrow until the work is live.
For creators
You set the menu. You set the price. You keep editorial control.
List the sponsored products you offer — reviews, roundups, newsletter mentions — at the prices you want. We handle payments and payouts. You write what you believe.
How it works
- Step 1Apply
Creators and brands apply and get manually approved.
- Step 2Browse
Brands filter the directory and find the right creators.
- Step 3Brief & fund
Submit a brief. Funds are authorized and held in escrow.
- Step 4Publish & release
Creator publishes. Brand releases escrow. Creator paid.
FAQ
No. This is a marketplace for sponsored editorial coverage. Creators write their own honest opinions and disclose sponsorship per FTC guidelines.
Brands put a card on file. When they submit a brief, we authorize the full amount and hold it in escrow. On publication and brand confirmation, we capture the funds and transfer 80% to the creator. The platform retains 20%.
No. Brands can provide key talking points and do-not-mention items, but creators retain final editorial control.
After approval, creators complete payout onboarding (KYC and bank details). Once verified, they can accept requests and receive transfers directly.